“When Joshua Tickell drove his Veggie Van across the country in 1997, fueling it with used vegetable oil he obtained at Kentucky Fried Chicken, Long John Silver's and other fast food chains owned by PepsiCo, he received a great deal of lighthearted attention from the mainstream media for the van's deep-fried fumes. Although the media thought it was funny, Tickell was serious.”
- James Bernard Frost, Wired Magazine